Latest thoughts, ideas & plans.

Passion for the industry is the most important attribute to develop new ride concepts. U&D attaches great importance to fulfilling the needs of the end customer. If you are searching for the next big thing (future rides), it doesn’t make sense to ask a sales department or someone occasionally involved in the industry. Ask an enthusiast […]

The masterplanning describes the urban development of a project with focus on the practical execution. Based on a functional catalog, the proportioning of volumes and the resulting creation of space forms the basis of the design. Subsequently, the defined volumes are dissolved in such a way that interesting, exciting and varied visual relationships and guides […]

If all spaces and volumes are proportioned for a ride or for an entire thematic area, these must be designed with great attention to detail. For the storytelling, the principle „less is more“ is often valid. Light and sound complete the interplay. U&D collaborates with the artists Ricardo Garces and Patri Nouga in the Theming […]